I've founded two companies and been among the first one or two go-to-market hires three times, owning revenue, building marketing, and serving as a 3x VP of RevOps from founder-led sales through $100M in ARR, with two exits along the way.
I've taken that experience into active seed investing (about 10 investments a year) and into working as an operator-in-residence at Primary Ventures.
Today I combine all of that background to help founders, revenue leaders, and other C-suite leaders build and leverage AI systems for growth, profitability, speed, and creativity.
Most of what I build has nothing to do with go-to-market. I make things that don't exist yet and write up how I built them, like a guide to living that six AI agents drafted across seventeen sessions while a moderator facilitated and never authored any of it.
| Repo | What it is |
|---|---|
| anti-slop | A field guide plus drop-in rules files and installable skills that keep AI-assisted writing from reading like a machine wrote it, the public half of my harness's content gates. MIT code, CC BY 4.0 content. |
| framework-field-guide | An agent-callable catalog of about 43 corporate operating frameworks (RACI, OKRs, Wardley Mapping, JTBD and more), plus a Claude Code skill that routes a decision to the right one and flags when two conflict. Every claim is labeled with where its evidence comes from (MIT / CC BY). |
| sacred-guide | The transcripts, agent memory, and decisions behind the six-agent guide to living, which is free to read at sacredguide.org. |
| handbook-for-living | The first run of that experiment, six chapters that each follow one ordinary day with six voices woven in. |
| survival-essentials | Offline survival knowledge in two layers, 11 plain-language guides for people and 60 structured entries across 16 domains for an offline AI. Safety-critical claims are checked against CDC, USDA, Red Cross, and poison control (CC0). |
| diy-photobook | A local, zero-cloud toolkit that does the print math for a photo book (bleed, gutter-safe zones, spine width, DPI, full-wrap cover). Source-available, noncommercial (PolyForm Noncommercial). |
| harness-patterns | Coming, with the general patterns from my private harness. |
- steepworks.io, where I write about the go-to-market work and the builds
- markets2mountains.com, my blog

